Enablement Evolved
The #1 Podcast for Sales and Revenue enablement professionals. Each week our host Kieran Smith brings you an interview with an expert and thought leader from the world of sales and revenue enablement.
Enablement Evolved
Enablement Evolved - Roderick Jefferson
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Kieran Smith
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Episode 11
This week Kieran is joined by 'The Godfather' of sales enablement, Roderick Jefferson. Roderick is the CEO and Founder of roderick Jefferson Associates and the author of the book 'Sales Enablement 3.0'. We discuss the current state of Sales Enablement, why being a fractional enablement leader isn't for everyone and also why he wrote his book.
